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Esta fábrica de versos es una invitación a habitar lo inhabitable a partir de la palabra
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Yumi le ayudará a recuperar su autoestima
Myths of Branding JOSÉ MARÍA MUÑOZ QUIRÓS Esta fábrica de versos esMyths of Branding A brand is just a logo everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge number of misguided, mistaken and blatantly false myths that abound in the branding arena. From the belief that developing brands is nothing
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